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Keep it Small Stupid



 

August 8, 2001

Colleen Shepherd


BC’s Small-scale cottage industries are close to the pulse and the heart of its people.  It seems that cultural innovation begins right there at the grass roots where average people are forced to be creative and diversify in order to survive.  But small-scale innovations go beyond mere survival, to capture the context, the desires and the values of BC’s people at this present moment in history.  In a word, they capture our cultural heartbeat.


Recent downward shifts in BC’s large-scale primary resource sectors has caused exhausted and resource depleted industry players to finally recognize the economic potential of what is going on at the more innovative and diversified grass roots level.  There is a very real risk that they will attempt to appropriate the activities away from the cottage industry, learn about them, specialize in them, and politicize them so as to justifiably regulate all activities associated with them.  Next will come massive expansion into niche markets in the name of fiscal responsibility, global efficiency and free trade and the market economy.

In fact, at this present time the small-scale food and agriculture industry including the organic sector, and the secondary value-added and specialized processing sectors are at risk of the above measures as global markets for commodity foods and processed goods become saturated. The secondary / value-added forest manufacturing and technology sectors are also at risk of immediate appropriation as high cost commodity mill operations are shutting down due to shifts in the global production and supply of wood resulting in decreased access to markets.  Add to this poor sector planning which has resulted in loss of BC’s once competitive edge due to specialization in primary volume extraction with no forethought of shifting market demands, changing forest tenure and regulatory policies, inefficient use of technologies, higher cost of wood and unsustainable economic and ecological practices. This is what’s left of the profit driven, unsustainable, resource depleted kingdom known as BC. 

In the recent report Technology and the BC Forest Products Sector, Ernst and Young theoretically discard BC’s once viable primary forest industry in favor of the secondary value-added sector that has been laying its foundations just recently in the province. They quickly move in to boldly proclaim that, “to be globally competitive, BC’s secondary wood products industry needs to move beyond the ‘cottage industry’ stage of development and achieve large-scale, long production runs of standardized products for export markets.” This statement will alarm anyone who is concerned with more then the bottom line of a multinational corporation’s pocketbook and shareholder loyalty. 

British Columbians’ are witnessing the insidious proliferation of so-called free market economy values into virtually every aspect our lives.  Appropriation of our cottage industries not only factors out all potential for building a sustainable provincial economic infrastructure but also, by virtue of its monolithic scale negates the value of cultural preservation. In fact it appropriates BC culture and dumps it into a faceless nameless monoculture soup    it’s about as exciting as a vat of well bleached pulp.  

The Small-scale BC wood industry is just now becoming viable thanks to the hard work of local visionaries, and no thanks to the massive primary forest firms who until now have paid no mind to the efforts of small mill operators, or specialized craftspeople. The strength and potential of the industry comes in part from a unique mix of cultural and geographic identity.  The potential market of our secondary, value-added products is inextricably linked to the land and people who produce them.  To massively scale up, and regulate BC’s small scale value-added industry would be to strip it of the very value that had been added.

One can just imagine how tantalizing this emerging sector has become to an aging and exhausted forest industry facing eminent demise.  As a province in desperate need of restructuring we need to recognize this danger and plan for action to protect our cultural resources from appropriation and to keep them under the management and control of our local communities. At this very present time recommendations are being made about how large forest firms can develop BC Forest Sector Value Added Chain Opportunities in order to maximize profits and expand production by “furthering levels of automation, perhaps robotics technology, to provide significant increments of value-added per employee.” (Ernst & Young, 1998)  Essentially this amounts to unsustainable large-scale misuse of cultural knowledge and human capacity at the expense of our communities who are trying to diversify and survive.

In close, Ernst & Young claim, “further manufactured, margin-added technologies can provide better overall profits for the sector.  They can extend the economic life cycle of BC’s major export commodity products for many decades to come.”  Sure, many decades of unsustainable mass extraction of timber for commodity markets under the guise of adding value along with the eminent loss of BC’s cottage industry? No thanks.



An unofficial critique:


Ernst & Young Forestry Group, ‘Technology and the BC Forest Products Sector’, Summery Document, An Evaluation of the Impact of technology in the BC Forest Products Sector, Undertaken on behalf of the Science Council of BC and the BC Forest Products Research Network Forum, Vancouver BC 1998



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